When production outgrows its tools
Unlike a typical commercial business, Bobos Club manages multiple moving parts simultaneously for every production: performers with different skills and availability, equipment constantly moving between events and warehouses, strict production timelines, and real operational costs that needed to be tracked against every proposal.
This complexity was being managed through a fragmented operational setup:
- Excel spreadsheets for proposals, costing, and planning,
- Viber for daily production coordination and performer communication,
- and an accounting system disconnected from the real operational flow of the business.
In an operation handling more than 100 proposals per year and a network of more than 300 collaborators, information was scattered across systems and conversations. The team relied heavily on experience, memory, and constant human coordination to answer critical operational questions:
- which performer was suitable and available for each event,
- where equipment was located at any given time,
- which projects were actually profitable,
- and how profitability evolved while a production was still in progress.
The objective was not simply another software tool. It was the transition from fragmented coordination to a unified operational architecture.
